B2B marketing

From lead to loyal customer

Sales, marketing and commerce are increasingly interconnected.

The traditional borders between lead generation, sales and marketing are fading rapidly. In digital marketing, the generation of leads always merges seamlessly into digital commerce and customer experience. And finally, into customer loyalty and retention.

Technology makes it possible to address, track and treat virtually everyone personally. Every lead is unique. He is somewhere in the sales funnel and has specific needs.

By moving up from thinking in groups of people to recognizing individuals, you get a lot more out of your leads.

There is hardly a limit to what we can do nowadays. Chatbots, data and Articifial Intelligence taking lead generation to the next level of marketing automation. Real-time insights will be overtaken bhy predictive modeling. And that is closer than you may think.

Lead Generation 2.0

Martech meets chatbots.

Every organization wants more leads. But what are the best leads? And what is a lead worth? Integer always looks at the business plan behind the question. Sure, we get excited about generating more leads for our customers, but we prefer to start with the return on investment and the insights that are needed for that.

As a specialist in the field of digital lead generation, we bring different fields of expertise together: marketing strategy, content marketing and marketing automation. We have everything you need to manage leads, evaluate their potential and turn them into sales. For example, we already do lead generation via chatbots for various customers. With these smart tools we can monitor and adjust campaigns on the fly.

We believe that people are always the driving force behind technology. Setting up teams and training people is part of our way of working. Their commitment adds up to a seamless experience that captivates leads.

Lead Generation

Our services.

Lead generation strategy

Our marketing strategists translate data into insights and strategy into measurable results.

Lead generation marketing

Integer’s marketing strategists translate data into insights and strategy into measurable results.

Lead generation technology

Integer brings technology to life in every organization based on a clear vision. We also develop what does not exist yet.

Lead generation content & design

The Integer Content & Design Team makes stories that really get people moving, including photography, film, AR and VR.

Lead generation data & intelligence

We can take any organization further with the help of data, not just to analyze behavior, but even to predict it.